Pickly
LivePickly is an omnichannel retail brand in the kids category — selling toys, gifts, artificial jewellery, and curated accessories through two online storefronts. Built to run lean, with product sourcing, cataloguing, and fulfilment managed end to end.
EcommerceKidsOmnichannelRetail
The Problem
The kids gifting and accessories category online is cluttered with generic listings and inconsistent quality. Parents and gift-buyers want a curated, reliable selection — not another marketplace scroll.
The Approach
A focused brand with curated product selection across two storefronts. Keep the catalogue tight, the quality consistent, and the operations lean enough to iterate on what sells.
Key Features
- ▸Two online storefronts — omnichannel presence across platforms
- ▸Curated kids category: toys, gifts, artificial jewellery, accessories
- ▸End-to-end operations: sourcing, cataloguing, inventory, fulfilment
- ▸Lean commerce model built for fast iteration on product mix
Details
CategoryRetail & Ecommerce
Year2025
StatusLive